LATEST STORIES
Shining a light on the women that go unnoticed.
The Bode & Nike Collaboration Celebrates a Rich Tradition of Sports
Both sharing an appreciation for sports heritage and a desire to serve all athletes, Nike and Emily Bode Aujla, designer and Bode founder, come together to birth a new apparel and footwear collection that honours and progresses sports and recreation traditions.
Empowering Women Through Art and Sneakers: A Closer Look at Titi's Debut Exhibition
Following her dream of becoming an artist, and in collaboration with Camden Open Air Gallery, Titi Finlay debuted her first exhibition in London, dubbed THINGS!
From Traditional To Modern: Eriko Handcrafts Her Journey Into Footwear
From Tokyo Fashion Week to Onitsuka Tiger and setting up her own business, Eriko’s next chapter involves establishing a footwear career in Europe.
Words of Advice for Women Entering The Sneaker Industry
Entering the sneaker world as a woman brings forth a unique set of opportunities and challenges, so over on Instagram, we asked the SBYW community a couple of weeks back “What words of advice would you give to a woman entering the sneaker industry?”
Revolutionising Knit One Thread At A Time: Suzanne Oude Hengel’s Creative Journey
As a woman who wears many hats (in this case knitted ones) Oude Hengel is a knit developer, technician, and designer who specialises in footwear, recently founding Knit in Motion - her very own knit development studio based in the Netherlands.
Introducing The SBYW x PUMA Innovation Footwear Design Competition
If designing groundbreaking footwear and working for one of the world's leading sportswear brands is your dream, don't miss the SBYW x PUMA Innovation Footwear Design competition!
How Jordan Brand’s New York City Women’s Collective Inspired A New Air Jordan 2 Colourway
The group made history as the first class of the Jordan Brand Women’s Collection and were honoured with their very own sneaker, the new Air Jordan 2 “Statue of Liberty”.
Meet The Women Of The Innovation Footwear Team At PUMA
Today, we have the privilege of speaking with three senior female leaders from PUMA's Innovation Footwear Team, Carly McKenzie, Tu Nguyen and Lynsey Park
